Our Stories

It’s time to bring back the light. To celebrate life, with all its trials and tribulations, with a heart filled with hope, love and joy. Restrictions have put a dampener on the holidays, but we are taking back the glamour, romance and magic of the season. And what better way than set against the backdrop of the city of love, Paris, France. Designed in collaboration with Sharon Au, our favourite celebrity, our warrior and sunshine - AKINN 3.1 aims to bring joy and confidence with every piece. Playing around with different silhouettes for a cafe chic outfit to a cocktail...

2021 was a strange one. I thought 2020 was a strange year, well it was, in so many unprecedented and inexperienced ways, so we thought, it can’t get any worse than that, well… I started the year with such positivity, because this was the year where we could shove ‘new normal’ aside and go back to shouting over loud thumping music, have energetic, boisterous and creative meetings in the workplace, dress up for events and scream ‘YUM SENG’ at wedding parties. Instead, we broke our hearts and watched India as they fought the deadly Delta variant, bewildered at why the...

AKINN, led by creative director Wykidd Song, is coming together with performing and recording artiste Inch Chua to launch a fashion capsule collection, AKINN 2.4: Kind Earth, anchored on the message of sustainability. The collection focuses on making sustainability sustainable, taking on a practical approach with an understanding that an all-or-nothing mindset is unattainable for most of us. It is not about grandiose attempts at making drastic lifestyle transformations but taking steps towards being aware, seeking education, and practicing mindfulness in our choices. Knowing that every bit makes a difference, and believing that our collective consciousness can and will make...

Felicia is a certified nutritionist who wears AKINN. Together with her husband Alastair the duo founded The Whole Health Practice a health coaching, nutrition, and lifestyle practice. Adopting a comprehensive outlook on wellness The Whole Health Practice helps individuals achieve better physical, mental, and social well-being.  As the daughter of a practicing traditional Chinese doctor, it’s no surprise that nutrition and well-being throughout her life and in her current clinical experience. Her background in traditional Chinese medicine drove her to acquire a formal education in the field, earning her a Master of Human Nutrition from Deakin University.  Felicia embodies what...

AKINN 2.2: An intentional pursuit of wellness We believe wellness to be an active pursuit. An intentional discipline of mindfulness and purpose; being good to yourself, and recognizing the good in others. In that, what we wear plays an important role in our wellbeing. Fashion has always been intertwined with the times, reflective of the moods of the moment, an avenue for creative expression. With wellness as the key inspiration, AKINN 2.2 presents a collection that takes you through day to night, with designs that reinforce the sense of self, and imparts positivity and confidence. Browse the collection to kickstart...

2020 has been a flat year. With no significant events or gatherings that usually mark my days each year, this has been compounded by the fact that Singapore only has mono season, a year of nothing. However, for a year of nothing, this was a year of intense emotional roller coaster. We as a nation went through our SG version of a lockdown, from April to June. That was the first time as an adult, I felt a sense of calmness I’ve not felt before in my home city. Despite them being the longest days, there was a certain serenity...