Our Stories

AKINN 2.2: An intentional pursuit of wellness We believe wellness to be an active pursuit. An intentional discipline of mindfulness and purpose; being good to yourself, and recognizing the good in others. In that, what we wear plays an important role in our wellbeing. Fashion has always been intertwined with the times, reflective of the moods of the moment, an avenue for creative expression. With wellness as the key inspiration, AKINN 2.2 presents a collection that takes you through day to night, with designs that reinforce the sense of self, and imparts positivity and confidence. Browse the collection to kickstart...

2020 has been a flat year. With no significant events or gatherings that usually mark my days each year, this has been compounded by the fact that Singapore only has mono season, a year of nothing. However, for a year of nothing, this was a year of intense emotional roller coaster. We as a nation went through our SG version of a lockdown, from April to June. That was the first time as an adult, I felt a sense of calmness I’ve not felt before in my home city. Despite them being the longest days, there was a certain serenity...

  Dr. Penelope Wong Consultant, General Nephrology and Peritoneal Dialysis, TTSH,  Wife, Mother. --- The onset of the COVID-19 pandemic has led to many upheavals in routine, forcing all of us to relook how we live, work and play. At AKINN, we have gone back to the drawing board to assess how our designs can remain relevant and focused - always for the customer - and adapt to this new normal.    Fresh challenges, pleasant surprises, creative workarounds. We’ve been reminded that it’s the little things that make us feel more confident - the simple joys and power of getting...

  Tricia Tan Senior Financial Services Director with Prudential, Mentor, Wife, Mother, Daughter. --- The onset of the COVID-19 pandemic has led to many upheavals in routine, forcing all of us to relook how we live, work and play. At AKINN, we have gone back to the drawing board to assess how our designs can remain relevant and focused - always for the customer - and adapt to this new normal.  Fresh challenges, pleasant surprises, creative workarounds. We’ve been reminded that it’s the little things that make us feel more confident - the simple joys and power of getting up...

Jamie Yeo Public Figure, Host, Business Owner, Wife, Mother. --- The onset of the COVID-19 pandemic has led to many upheavals in routine, forcing all of us to relook how we live, work and play. At AKINN, we have gone back to the drawing board to assess how our designs can remain relevant and focused - always for the customer - and adapt to this new normal.    Fresh challenges, pleasant surprises, creative workarounds. We’ve been reminded that it’s the little things that make us feel more confident - the simple joys and power of getting up and getting dressed....

1 June 2020 It’s been a very, very strange year so far.. As we come out on the other side of gloom, and while we give a big sigh of relief, I would just like to reflect on the strangest time of my life. It has never been imposed, affecting almost half the people on earth, the rule of law to stop working and halt our livelihoods. To watch the world as we know it grind to a halt is an unnerving experience, and all down to a microscopic virus. AKINN’s production flow was disrupted way back in January, when...